When you’re one of the largest CPGs in the world, understanding consumers has become more important than ever. For The Kellogg Company, this means leaning into such technologies as AI and machine learning, and connecting the dots between their data across all channels.
We chat with The Kellogg Company's Charisse Hughes and Lesley Salmon about some of today’s consumer behavior changes and how they’re using data and technology to prepare for the consumer of tomorrow.
In the new role, Singh will be responsible for growing the pet portfolio across 50 global markets, which accounts for about 400 million pets served. Get more details.
Amazon Fashion just launched new retail technology to help shoppers make footwear purchases, and possibly avoid returns. We try it out and give you the details.
The Procter & Gamble Company is overhauling its manufacturing, looking to reduce costs, improve productivity, and increase consumer satisfaction. Get the details.
