Manufacturer

For brands, online sales represent huge opportunities for growth, but there are significant threats as well. Online success starts with complete visibility of who is selling their brands online, where and for how much, especially in the age of marketplaces. Here arethree primary steps to protecting and building brand value online.

Agency executives identify engagement content, mobile apps, Millennials and technology as driving forces in this evolving discipline.

New Silhouette product rollout and campaign targets younger female consumers

Nestle opens its new Nestle Research & Development Center in Solon, Ohio, the completion of a $50 million, two-year project to establish this global center.

Greek Yogurt brand Chobani introduces new Chobani Flip products, new flavors, and new packaging as part of its largest portfolio expansion to-date.

Morton Salt is introduces food grade manufacturing capabilities at its salt production facility in Port Canaveral, FL and a new food grade solar salt.

Can you guess who will be the new CEO of Guess?, Inc. this August?

The two companies will make joint effort to build the biggest online and offline platform for sales, branding, cross-border e-commerce and innovation.