Manufacturer

For the first time since becoming part of Mars Petcare in August 2014, IAMS Brand has released a new creative campaign with a long-form 75-second film that showcases the emotional connection between a boy and his dog growing up together.

A series of projects to understand and help overcome the barriers for women in cocoa farming communities in Cte d'Ivoire has been launched by Cargill, Kellogg and ASDA.

ACH Food Companies Inc. will utilize Exceedra to provide Integrated Business Planning, including an integrated Trade Promotion Management system.

Acquisitions are an important avenue of growth for McCormick. Stubb's is McCormick's third acquisition agreement announced in 2015.

General Mills Cereals plans to have more than 90 percent of its portfolio updated by the end of 2016.

Holographic Display creates the illusion of a floating advertisement, and can be seen in the aisle, expecting to allow brands to break through the clutter.

Land O'Lakes, Inc. names first chief communications officer
Kim Olson to join company July 20.

Mondelez International partners with Facebook. The collaboration focuses on delivering tailored video content and exploring new models for mobile commerce.