Sales & Marketing Report 2019Tools of Engagement: The best way to make ‘personal’ connections is often through technology. Profile: Deb Monahan, Director, Shopper Insights & Capabilities, GSK Consumer HealthcareDeb Monahan officially joined GSK Consumer Healthcare in 2015 as part of the Novartis-GSK Joint Venture and has led the U.S. shopper insights capability at the company since then. Sales & Marketing Report 2019: Data & Analytics Analytics is impacting the bottom line for brands and agencies alike. Insights & Analytics Solutions Guide 2019 A comparison chart of 26 leading companies providing solutions for the collection, analysis and distribution of critical business data. Sponsored The Review Report Profile: Amelia Strobel, Global Consumer & Market Insights, Mars Sales & Marketing Report 2019: Consumer Engagement More than ever, brands must continually keep up with technology to stay close to consumers. Myro Sustainable Deodorants Roll Out to Target The mass merchant is giving another digital native, personal care brand an in-store presence by exclusively stocking Myro plant-based deodorants in refillable cases. Keeping Shoppers Engaged in the ‘Brandless’ Era As private label penetration grows, national brands should consider unique loyalty-building programs Research Advisory Board to Guide Technology POV Assembled thought leaders will aid the Path to Purchase Institute’s public outreach. First Previous 207 208 209 210 211 Next Last
