Anheuser-Busch will begin packaging 44,000 cases of emergency drinking water or 1,056,000 cans this week for residents impacted by Hurricane Sandy and other natural disasters.
The donation includes a $250,000 cash contribution from Kellogg's Corporate Citizenship Fund to the American Red Cross and $250,000 in food to Feeding America.
Over the last few years, with budgets slashed and resources limited, many CG companies have focused innovation efforts on mere line extensions or slight variations of existing concepts. But, there are exceptions. Here, CGT honors two companies that delivered truly revolutionary new products with 2012 Innovation Awards.
The Oklahoma City license will be completed shortly, and the first phase of the California transaction is expected to close in the first quarter of fiscal 2013.
Some of the best minds in the CG industry met in Orlando, Fla. earlier this week for the 14th annual Consumer Goods Business & Technology Leadership Conference. There, they swapped insight-driven strategies for driving top-line growth. Hot topics included retailer collaboration, demand chain excellence, IT enablement and much more. Get a sneak peak behind the scenes here.
The acquisitions strengthen the company as a leading provider of end-to-end trade promotion optimization and mobile field sales solutions, and expand its reach to over 40 global markets.