CPG

Retail and CPG marketing research firm Cadent Consulting Group, Wilton, Connecticut, has released a new study showing that shopper marketing spending more than doubled between 2012 and 2014. 

Anheuser-Busch InBev, St. Louis

Susan Topel has joined the manufacturer as a shopper insights analyst.

In recent decades, consumer packaged goods (CPG) companies grown through expansion into new markets harnessing the power of their global brands, or through localization and in-market execution. In other cases, they have delivered profitability through global efficiency programs like ERP and global business services. In the future, CPG leaders will embrace a new era of value creation by finding the right balance of all three.

Nandu Nandkishore, Executive Vice President in charge of Zone Asia, Oceania and Africa (AOA), has decided to take early retirement after a long and distinguished career with Nestl.

In 2016, U.S. and Canada Kraft Mac & Cheese varieties will be made without artificial flavors, preservatives or synthetic colors.

The campaign communicates a compelling story about the wide range of Snyders of Hanover pretzel varieties and the endless ways and occasions consumers can use them.

AFS Retail Execution aims to provide the flexibility and configurability sales executives need to respond to an ever-changing consumer goods market landscape.

Supply Chain Insights Founder, Lora Cecere explains how mid-market companies master the art of data-driven processes.