Manufacturing

The sale of its North American Refrigerated Dough business is expected to better enable Sara Lee to focus on its branded meats and frozen desserts products and establish a platform for a strong and independent future.

Driven to serve customers in the best way at the lowest cost, leading retailers and consumer products manufacturers are embracing collaborative planning at the shelf. Thought-leaders from JDA Software Group and Capgemini reveal how they are helping trading partners, Sony Electronics, Frito-Lay and ScottsMiracle-Gro, to do just this.

The cosmetics giant executed the massive site overhaul in January 2011 as part of a concerted effort to further integrate digital and social into their marketing mix.

George Greer Company primarily distributes the company's Cape Cod, Lance, Archway and Stella D'oro brands, as well as other leading brands and private label products.

In conjunction with the transaction, Sunsweet formed a wholly-owned subsidiary named Disruptive Beverages Inc to help drive the growth of developing beverage companies with strong products and ideas.

Specialized Bicycles, a cycling company with 24 subsidiaries worldwide, was able to strike a balance between marketing and customer support to enhance responsiveness to social media mentions about its brand.

Canon U.S.A. strives to assist customers in their purchase decisions. The company recently launched a mobile marketing strategy that features Microsoft Tag technology.