IT Integration

Mobile Technology
New research from CGT and SAP takes a deep dive into one of the most popular areas of investment among consumer goods manufacturers: Mobile sales execution.
10 Most Powerful Women in Consumer Goods
Forbes annual snapshot of the 100 most powerful women includes top politicians and CEOs, activist billionaires, celebrities and more. Here, CGT highlights the top 10 most powerful women in the consumer goods industry, and in this 10th edition, attention must be paid to PepsiCos Indra Nooyi, who appeared on the inaugural list in 2004 and is still here today.

Dannon Boosts Market Share with Big Data Analytics

Planning accuracy is key to maintaining Dannon's leadership in the yogurt market. And armed with new insights, the company will now attempt to challenge Chobani for the No. 1 spot in the highly competitive, fast growing Greek yogurt market.
L'Oreal USA Gains Purchasing Power with Analytics

With new market advancements, L'Oreal's ecosystem of suppliers and vendors has grown exponentially. A new cloud analytics solution is expected help marketing and procurement gain immediate and broad access to global data to make faster and more insightful decisions.
The Changing Role of the CIO

There is a paradigm shift happening today among CIOs in the consumer goods industry. The role is in a state of transition from just keeping the lights on to powering business opportunities. Here, Dr Pepper Snapple Groups CIO explains how he challenged the status quo to drive rapid continuous improvements across the business.
CPG Companies: Capitalize on Leveraging ERP Data

Chobani, Reily Foods and other savvy CPG companies provide insight on leveraging ERP data.
Analytics and Insights

A new survey explores how CG companies are managing and using data. Last year, we found that analytics capabilities didn't match up with perceived importance, and unfortunately, the results this year are not much more optimistic.
Conair Tames Big Data

Together, Conair's Marketing and IT teams wrote a business case that would essentially transform the company's "big data" problem into actionable insights.
2013 Customer Management Solutions

A comparison chart of solution providers to the consumer goods industry in areas including CRM, TPM, TPO, SFA, etc. Plus, industry experts address customer- and consumer-facing trends and challenges.
Dairy Crest Delivers on Growing E-Commerce Demands

As its customer base changed, the company needed a scalable infrastructure to support new milk&more e-commerce customers and respond to demand with marketing campaigns.