Enterprise Excellence

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Enterprise Excellence

Actionable information that can help consumer goods companies build a better, more efficient end-to-end organization. Topics include supply chain, new product development, enterprise resource planning (ERP) and vendor partnerships.

Pringles Gives Walgreens a Mystery Flavor

Walgreens is stocking an exclusive “Mystery Flavor” of Pringles and hosting a related sweepstakes that awards $10,000 to one consumer who submits a receipt for the purchase of the 5.5-ounce SKU and also correctly identifies the flavor of chips inside.

The future belongs to companies that can identify digital methods of creating compelling, personal, and robust customer experiences. 

HCL Technologies

Avon Products selected HCL Technologies to serve as the company’s infrastructure services partner.

To drive this customer experience initiative, the retailer partnered with Adobe to deliver seamless, personalized and connected health and wellness experiences for shoppers.

Walmart has embraced progressive test-and-learn thinking to stay on the cutting edge of technology that’s changing the world and apply it in the way the company works with customers and builds its organization over time, said Walmart Labs’ vice president - global data and analytics platform Ray Boyl

StayinFront

Ferrero Group has selected the StayinFront TouchCG product to improve retail efficiency and effectiveness globally.

Jody Kalmbach, one of three 2019 inductees into the Path to Purchase Institute Hall of Fame, is helping to shape the (digital) future at Kroger.

Mercatus

Mercatus,and ShopperKit are uniting to help grocers more efficiently execute click-and-collect and delivery fulfillment of online orders.

The technology will be integrated into the home improvement retailer's core business functions to bolster strategic and data-driven pricing and merchandise assortment decisions across the enterprise.

If you’re looking for role models, I represented this magazine and the Path to Purchase Institute last month in honoring four mold-breaking people who’ve set a very high bar.

Ashwin Navin

Catalina Marketing and Samba TV have partnered to integrate shopper behavioral data and video viewership insights at a massive scale, encompassing tens of millions of households and billions of data points.

Great Northern Corp.

Great Northern Corp. promoted Jeff Michels, packaging business unit manager, to president of packaging and in-store.

A pat on the back to 24 upstarts making unique marks on the evolving retail marketplace.

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