Enterprise Excellence

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Enterprise Excellence

Actionable information that can help consumer goods companies build a better, more efficient end-to-end organization. Topics include supply chain, new product development, enterprise resource planning (ERP) and vendor partnerships.

CMO of the Year 2019: Amit Shah, 1-800-Flowers.com

Shah is leading 1-800-Flowers.com into the digital future while strengthening the emotional bonds that consumers have with the iconic retail brand.

Amazon vs. Walmart

As Amazon and Walmart evolve and continually one-up the competition, they each face their own challenges.

The manufacturer is launching digital product identities (IDs) for tens of millions of its products, starting with the Polo brand.

Stop & Shop in September began piloting a fresh bread-making machine at a Milford, MA-based store as the company adds more unique elements to reverse dropping sales.

Accenture

The Ajinomoto Digital Business Partners venture will leverage the power of robotic process automation, analytics, AI and other solutions.

SmartParts

The machine-to-machine factory automation product had 100% read accuracy during trials with the global manufacturer.

Path to Purchase IQ sister publication Apparel recently released its highly anticipated Apparel 50 report, which examines the profit margin of the industry's top public manufacturers and retailers and ranks them. The following is a look at the top manufacturers on the list.

The hair care brand is expanding its use of tactile markings on its shampoo and conditioner bottles, and launched a new Alexa skill to further its efforts of making hair care easier for consumers with low to no vision.

Tealium

Tealium’s AudienceStream CDP is integrating as the profile streaming engine for Wunderman’s Customer Cloud.

The confectionery company is implementing Alloy’s enterprise supply chain solution.

As chief digital officer, Dadlani is helping Mars move faster to better solve the evolving needs of consumers and customers.

Through a partnership with Innit, the rice brand launched a new tech initiative that leverages the Google Lens visual search technology to connect digital information to physical products and unlock meal solutions.

Path to Purchase Expo 2019 P2PX

Marketers can find plenty of solutions to up their business at P2PI's largest annual event in November.

IBM

The suite enables manufacturers, retailers and other businesses to integrate critical data, business networks and supply chain processes while capitalizing on the benefits of technologies.

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