The new approach scales shared services, strengthens the company's content studio, and uses technology to improve marketing quality, ensure consistency and speed up efforts.
At the heart of this transformation is not a single dashboard or app. It is a strategic reimagining of the role ERP plays in the business. And that begins in the cloud.
In order to simplify operations and remove complexities, the company sought a solution that would discontinue disparate technology from various external sources.
Campbell's is set to get hit by Canadian retaliatory tariffs, U.S. Section 232 tariffs on tinplate and aluminum, and reciprocal trade actions impacting the Italy-based Rao’s portfolio.