Hasbro Announces its First Board Game to Include Text
mEt agnt mtard in Moscow w microcs! (Translation: Meet Agent Mustard in Moscow with the microchips!) This fall, Hasbro's classic game of murderous mayhem will take an international twist as the iconic characters from CLUE embark on a globetrotting adventure to foil the plans of the Criminal League for Ultimate Espionage (C.L.U.E.) in CLUE: Secrets & Spies Edition. The new optional text messaging feature transmits game shaping intelligence to Agents Plum, Scarlet, Mustard and the others while an ultraviolet, secret decoder reveals hidden missions to the players.
"The use of text messaging to enhance a traditional board game experience is a true innovation in the board game category and we are thrilled to pioneer this experience with Hasbro's CLUE brand," says Jill Hambley, global marketing vice president of the CLUE brand at Hasbro. "CLUE: Secrets & Spies Edition takes text messaging from mere novelty to world saving technology. By using their own cell phones, players will turn their own every-day phone into a top-secret spy device that is certain to add excitement and suspense to game play."
"The use of text messaging to enhance a traditional board game experience is a true innovation in the board game category and we are thrilled to pioneer this experience with Hasbro's CLUE brand," says Jill Hambley, global marketing vice president of the CLUE brand at Hasbro. "CLUE: Secrets & Spies Edition takes text messaging from mere novelty to world saving technology. By using their own cell phones, players will turn their own every-day phone into a top-secret spy device that is certain to add excitement and suspense to game play."