Georgia-Pacific Tells Sustainability Story
Georgia-Pacific joins the Mother Nature Network (MNN), a Web site for environmental news and information viewed by more than five million people last year. Georgia-Pacific is the new sponsor of the Business channel - Building, Products, Supplies, and the Home channel - Building & Remodeling of MNN.
"We believe Mother Nature Network will be an effective way of letting people know about Georgia-Pacific's sustainability efforts, including how we help our customers and suppliers improve their sustainability performance," says Bill Frerking, Georgia-Pacific's vice president and chief sustainability officer.
Sustainability has taken on a new level of importance for consumers, communities and society as a whole in recent years. There is increasing interest in where raw materials come from, how products are manufactured, and the impact companies have on the quality of life in the places where they have operations. Companies also have similar interests when choosing business partners and suppliers.
The new Georgia-Pacific-sponsored sections include news and feature articles and videos about commercial buildings and construction, home building and remodeling, and the products and supplies that make them all more sustainable. Ads, videos and feature stories on the company's products within these market segments, along with general information on its sustainability, also are included.
"We believe Mother Nature Network will be an effective way of letting people know about Georgia-Pacific's sustainability efforts, including how we help our customers and suppliers improve their sustainability performance," says Bill Frerking, Georgia-Pacific's vice president and chief sustainability officer.
Sustainability has taken on a new level of importance for consumers, communities and society as a whole in recent years. There is increasing interest in where raw materials come from, how products are manufactured, and the impact companies have on the quality of life in the places where they have operations. Companies also have similar interests when choosing business partners and suppliers.
The new Georgia-Pacific-sponsored sections include news and feature articles and videos about commercial buildings and construction, home building and remodeling, and the products and supplies that make them all more sustainable. Ads, videos and feature stories on the company's products within these market segments, along with general information on its sustainability, also are included.