Barry Calpino will be responsible for the direction and success of cross-functional teams made up of consumer insights, marketing, research & development, packaging and design.
CGT highlights 10 small to mid-sized consumer goods companies that are making a big impact on the industry. Here is the 2017 class of Standout SMBs.
The announcement builds on more than $1 billion in domestic manufacturing investments from Mars, Inc. over the past five years.
The agreement between Kellogg Co. and sports marketing giant IMG now features social media, digital, in-store, in-game and radio assets with 25 universities for football as well as basketball utilizing the Cheez-It and Pringles brands.
Amazon Prime members may soon have access to AmazonFresh Pickup: a drive-up grocery store. View this video to see how it works.
Home Market Foods has acquired active nutrition brand Perfect Fuel, producer of Perfect Fuel Dark Chocolate Energy Bites.
Kellogg Company will move away from direct-store delivery of all products beginning in the second quarter.
The newly announced executive appointments support global branding, new business ventures, mergers and acquisition and the execution of Project Terra and Cultivate Ventures.
Chief supply chain officer Terry O'Day will assume additional duties in the leadership team that incoming chief executive officer Michele Buck has assembled at The Hershey Company.
Land O’Lakes, Inc. has selected T-Pro Solutions’ trade promotion analytics solution, expected to prioritize improvements to the productivity and performance of its trade promotion investment.
Frito-Lay's Tostitos brand is building marketing momentum for the Super Bowl by introducing limited-edition packaging that presents a warning to game day snackers who have alcohol on their breath.
The new vegetable brand is first to market with fully transparent cans from Sonoco.