The managing editor of The Medical Post and Pharmacy Practice + Business — CGT sister brands — has been recognized as “Emerging Talent” by the SIIA IMPACT Awards program. Martha Porado was awarded for demonstrating outstanding success and leadership potential as part of an initiative to champion emerging talent and equity in the information industry.
Porado oversees the day-to-day management of editorial for EnsembleIQ’s Canadian brands, both of which are delivered digitally through the Canadian Healthcare Network. Duties include assigning and editing articles, managing social media, and producing three online newsletters. She also plays a leading role in EnsembleIQ’s Diversity, Equity, and Inclusion (DEI) council.
“Martha is a leading light in the healthcare industry. She understands how a newsroom runs, how to effectively manage her staff, and how to grow a brand through innovation. Since Martha became managing editor, our audience has become more engaged in our content, and our ability to quickly report on breaking news has increased significantly,” said Colin Leslie, editor-in-chief, The Medical Post. “Martha does all of her work with a cheerful, ‘can-do’ attitude, and a great sense of humor. We are delighted that the SIIA IMPACT Awards have recognized Martha as an ‘Emerging Leader.’”
Porado was one of six individuals and teams employed by parent company EnsembleIQ who were nominated for the awards. The other nominees included:
- Whitney Gregson, senior director of digital operations. Gregson leads the customer success team and is described as a “rising star” who is passionate about process improvements and efficiencies, creating an outstanding environment for her team, and helping the company achieve its goals.
- Mayuri Patel, the show director for several brands including CGT, Path to Purchase Institute, and Retail Info Systems, is described as an “outstanding leader” respected among peers, managing challenges with grace, and helping the brands to succeed.
- Convenience Store News was nominated for creating a diversity, equity, and inclusion program that provides the community it serves with news, insights, and analysis to drive business forward. The brand has effectively facilitated convenience industry engagement around diversity and inclusion.
- Hospitality Technology was nominated for an awards program and content focusing on empowerment of women, honoring outstanding women working for restaurant companies and their suppliers, and providing DEI advice that is often authored by members of NextUp (formerly the Network for Executive Women).
- The EnsembleIQ DEI Council was nominated for activating pathways for engaging employees in equity and belonging efforts, including diversity recruiting, diversity internships, community service volunteering, monthly speakers highlighting action and allyship, education, and interactive content.
Jennifer Litterick, CEO, EnsembleIQ, said the company believes in fostering a positive culture that “identifies and develops emerging talent, and that encourages and celebrates the diversity of our employees, customers, and community.”
“Embracing emerging talent and supporting diversity enables us to strengthen the core of our organization, allowing for continued growth, innovation and success,” Litterick added. “Diversity, Equity, and Inclusion is not just another buzz phrase at EnsembleIQ. It’s an imperative business practice for our company and our customers to succeed.”
SIIA president Chris Mohr said the IMPACT awards recognize emerging talent and organizations that have embraced the importance of diversity.
“We are in awe of the accomplishments of every IMPACT winner as well as the talented nominees. Diversity is integral in everything our member companies do,” added Mohr. “These awards not only elevate the phenomenal work being done, but amplify our deep belief that it is our differences which makes us stronger. Congratulations to all of the winners.”