Consumer Analytics

As Anheuser-Busch InBev plots its future, expect its sprawling BEES e-commerce business to play an increasingly central role — ultimately becoming the primary method in which the company sells.

Consumers are moving fast, and in order for CPG brands and manufacturers to keep pace, they need accurate and actionable insights… fast.

The MarTech stack is complex and underutilized. In this webinar’s transcript, learn how simplifying your technology and marketing efforts can help you bridge the consumer proximity gap and drive higher acquisition rates.

From the supply chain to in-store experiences, businesses need to embrace data, and the tech infrastructure that keeps it flowing in order to increase market visibility, strengthen product innovation, and bolster the consumer experience.

RIS sits down with Brian McAllister, Burton Snowboards' director of global operations, and Jeff Lord, VP of global direct and digital commerce, to get the inside story on the retailer's massive digital transformation.

Using “lift-and-learn” technology, consumers can obtain information about Unilever products by touching or lifting them off the end cap — without having to scan a QR code, touch a screen, or download an app.

This report provides an overview of some of the major shifts in consumer behavior patterns that have emerged over the past two years. Using foot traffic data for key retail categories, we identified six aspects of changing consumer behavior. Learn More!

Spiceology’s main goal was to find a solution that would get in front of its target audience, without having to rely on third-party cookies. Here's what they did.