PepsiCo

Colgate-Palmolive, P&G, and PepsiCo have all recently pointed to heightened consumer awareness of value in the U.S. market, according to recent earnings calls, responding with analytics-driven promotion strategies, adjusted price pack architecture, and new ways of communicating differentiated value.

Learn how CPGs like PepsiCo, Unilever, AB InBev, and more are preparing for the future of digital assistants, conversational commerce, and micro-level retail experiences.

PepsiCo-owned Gatorade is bolstering personalization through generative AI design capabilities for its squeeze bottles.

While the rapid ascent of retail media may be exciting, the retailers that want PepsiCo’s spend need to bring their receipts.

Mondelēz, PepsiCo, and General Mills are at the forefront, testing new retail media formats that go beyond traditional advertising.

We’re excited to share key highlights from the Consumer Goods Sales & Marketing Summit, along with links to our expanded coverage.

According to industry leaders Emily Minardi (Kellanova), Channan Sawhney (Kenvue), and Ellen Webb (PepsiCo), companies are shifting to create dynamic and sustainable operating models.

Siete was founded in 2014 and includes products such as tortillas, salsas, seasonings, sauces, cookies, and snacks. Get more details about the acquisition.