Mars, Inc., is investing $70 million in manufacturing, opening a research and development innovation studio with a test kitchen, chocolate production facility, and packaging lab.
The initiative is being launched first across the company’s snacking business, leveraging multi-physics, computer modeling tech to reduce the need for significant physical testing during the packaging process.
We’re excited to announce Praveen Moturu, global vice president, enterprise digital platforms at Mars, Inc., as our consumer goods co-chair. Representing the retail side is Ashok Viswanathan, director of supply chain analytics at Best Buy.
BlueTriton, Dude Wipes, and Mars-owned brand Trü Frü are aiming to maximize their capacity to respond to and leverage merchandising signals through a new in-store execution tech investment.
Mars Inc., is looking to tap into a network of startup companies that are poised to transform the food system, helping to progress sustainability within the company's snacking division.
Mars, Inc. is looking to double its snacking business over the next decade, scaling innovation across its portfolio via a new global research and development hub on its Goose Island campus.