L'Oreal

As many companies ramp up product innovation in 2024, some of the largest manufacturers recently detailed what they’re seeing about consumer behavior and how they’re adapting. Here's a snapshot.

While some luxury CPGs have resisted selling on Amazon for fear of diluting their brand experiences, L’Oreal said initial results after taking the plunge eight months ago have been promising.

CGT is proud to recognize Susannah Greenberg, CIO of L'Oréal Americas, as the 2023 CIO of the Year for her instrumental role in propelling their digital and data transformation — as well as her efforts to advance and support women in technology.

Maybelline New York is collaborating to integrate virtual makeup capabilities into Microsoft Teams.

What do L’Oreal Group and Prime have in common? Despite their dramatic differences, they both prove that your teachers were right: Social skills matter when being a leader. 

Despite roadblocks, the company reported “excellent performance” for the year in its latest earnings report, attributing the success to these digital innovations.

L’Oreal plan to build out their cloud-based retail execution strategy, expanding their current roll-out to include the brand’s Morocco division.

PepsiCo and L’Oreal USA are the latest consumer goods brands to transform their packaging and labeling, launching new strategies that will impact various aspects across the value chain.