And so as part of its progress to make itself unnecessary, the waste-management company announced last month its Loop product-reuse initiative has become available in every ZIP code in the continental United States.
Led by global recycling firm TerraCycle, the Loop platform allows consumers to order and refill products that arrive in durable, reusable or fully recyclable packaging.
Founder and CEO Tom Szaky will discuss the innovative waste-reduction program known as Loop, and how it aspires to be an engine for brands to catapult this new model of packaging.
The "Loop" e-commerce platform will let consumers order products from P&G, Nestlé and other top CPGs that will be shipped in reusable containers to be picked back up after usage.