Companies that haven’t done the legwork in diversity and inclusion may be better served to first keep their mouths closed and their ears open when it comes to publicly reacting to the death of George Floyd, say those experienced in helping brands manage through conflict.
To drive this customer experience initiative, the retailer partnered with Adobe to deliver seamless, personalized and connected health and wellness experiences for shoppers.
The CGT community’s preferred providers of solutions for improving consumer engagement through social media, online platforms, digital content, advertising and omnichannel management.
After spending 130 years building a global brand, Coca-Cola is prepared to up the ante. The company has embarked on an aggressive 5-year digital transformation journey.