Both companies invest in joint program to focus on democratizing data-driven analytics across organizations in the CPG ecosystem, leveraging both companies' data, tech, relationships and expertise.
In addition to growing the company’s digital and e-commerce business strategy, Lee will be tasked with overseeing digital marketing, e-commerce operations and innovation, digital product management, and data analytics and insights.
As the spread of COVID-19 continues its march of disruption across the globe, its ramifications on food production came sharply into focus with one succinct statement: “The food supply chain is breaking.”
Big data and predictive analytics provider IRI has released a new metric measuring weekly changes in consumer purchases to account for the rapidly shifting behavior stemming from the spread of COVID-19.