The modern co-marketing process harkens back to the study of alchemy, which married science and philosophy. Now, brands are working together to combine tech with culture.
In a recent CGT Expert Exchange, we discussed how REX has evolved in recent years and how data and AI are being used by CPGs to integrate real-time signals into their operations.
He will take to the stage to speak about the foundation companies can establish as they rethink their data strategies for the age of intelligent automation.
Eric Falkenmayer, Not Your Mother's Haircare, and Garrett Long, Omnifold, discussed the evolution of the supply chain, using CGT's Resilience in Motion supply chain study as the backdrop for the conversation.
Udit Mehrotra, will share how how CIOs, CDOs and CMOs can collaborate on data-driven strategies to deliver seamless, personalized experiences while ensuring trust.
Take a look at how major companies are setting the stage for a year defined by data-informed decisions, seamless social commerce and the relentless pursuit of consumer-centricity.
