Deb Monahan officially joined GSK Consumer Healthcare in 2015 as part of the Novartis-GSK Joint Venture and has led the U.S. shopper insights capability at the company since then.
In a unique showcase at this year's Consumer Goods Sales & Marketing Summit (CGSM), attendees will be able to experience a variety of cutting-edge digital technologies.
However exhilarating, advertising creative is a means to an end. Real marketing success is a story told in numbers. But which numbers matter most today?
The Consumer Goods Sales & Marketing Summit will teach attendees the strategic direction needed to become disruptive industry forces, and highlight the new technologies that can help them get there.