The consumer goods maker will work with Accenture to deploy a new trade promotion management template across the region to standardize sales planning and execution.
Land O’Lakes, Inc. has selected T-Pro Solutions’ trade promotion analytics solution, expected to prioritize improvements to the productivity and performance of its trade promotion investment.
Initial findings from this study show that within the next decade, online food shopping will reach maturation in the U.S., far faster than other industries that have come online before.
In April, CGT will profile 10 small to mid-sized consumer goods companies (revenue less than $1 billion) that are making a big impact on consumers — and the competition — in today’s challenging marketplace.
