Best Practices

Online course examines the critical role that shopper marketing plays in driving e-commerce success.

Land O’Lakes, Inc. has selected T-Pro Solutions’ trade promotion analytics solution, expected to prioritize improvements to the productivity and performance of its trade promotion investment.

Initial findings from this study show that within the next decade, online food shopping will reach maturation in the U.S., far faster than other industries that have come online before.

In April, CGT will profile 10 small to mid-sized consumer goods companies (revenue less than $1 billion) that are making a big impact on consumers — and the competition — in today’s challenging marketplace.

Supply chain veteran Bali Padda is getting a leg up at The Lego Group as its new chief executive officer.

What will the future of nutrition look like? Cargill has built two new research facilities to help envision the answer.

Although artificial intelligence is expected to be the next big thing in sales and marketing, it is clearly underutilized at the moment, according to a new survey from Demandbase and Wakefield Research.

Nearly all growth in the consumer goods industry over the next 10 years will be driven by companies that successfully engage directly with consumers. That prediction starkly illustrates the unprecedented disruption that's taking place within the consumer goods industry.