Marketing Tactics

These are certainly unprecedented times. As a trusted media source, CGT is committed to keeping you informed with accurate and timely news regarding the impact of COVID-19 on the consumer goods community. 

Inmar Intelligence has teamed with mobile payments and rewards platform Ibotta, making Ibotta the first content technology Platform Accelerator in Inmar’s Innovator Ecosystem.

Companies are retooling their facilities to make products to combat the spread of the coronavirus.

Visual marketing has been capturing the attention of buyers and customers for decades. 

The company says it is monitoring the situation, remaining flexible and doing what it can to help keep life for everyone as normal as possible.

The French luxury conglomerate will pivot three of its perfume manufacturing facilities to help produce hand sanitizer in response to the shortage.

A case study in how the turkey giant used voice technology to reach and engage with consumers right in their kitchens.