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Marketing Tactics

  • An Eye-Opening Experience

    Not too long ago, coffee only came in one flavor.

  • The Pulse -- November 2004

    Hormel's Competitive Edge Hormel Foods Corporation sinks its teeth into Interactive Edge's XP3 Suite to better analyze syndicated scan and panel data and to automate the updating of its customer business planner.

  • UPCOMING EVENTS

    Attendees visit the exhibit floor at the National Retail Federation 93rd Annual Convention and Expo in New York City January 12, 2004.

  • A Taste of Success

    In October 2002, at the National Association of Convenience Stores, Slim Mints Weight Loss Breath Mints nabbed 82 new customers.

  • Playing the Field

    A troubling problem facing the video game industry is the perpetual charge to create next generation consoles.

  • Finishing Touch

    Beech-Nut dishes up the perfect launch

  • The Pulse --September 2004

    A new product offering from Digital View Group called Viewstream delivers promotional and advertising messages directly to consumers via at-shelf video units placed at the point of purchase.

  • Insight to action

    Maybe its just me, but at times it feels like the consumer goods industry is as unforgiving as a modern-day battlefield.
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