Power User -- December 2006Nestle consumer relationship marketing program earns the company kudos Coke Breaks Ground In Calorie-Burning Drink CategoryThe Coca-Cola Company's latest calorie-burning innovation, Enviga, hit the U.S. market in the Northeast this month and will roll out nationally in January 2007. Disney Launches New Food Policy The Walt Disney Company introduced new food guidelines for licensed foods and promotions aimed at children. P&G Sheds Sure Procter & Gamble Co. (P&G) sold its Sure deodorant brand to Innovative Brands, the same company that bought Pert shampoo from the company earlier this year. Consumer Goods Growth & Innovation Forum 2006 Kimberly-Clark, Kraft, Hershey and Others Share Product and Process Innovation Strategies Making The List Last month I told you I could not believe it was fall, and now here I am thinking about winter and holidays and the New Year. Food In 2000, Nestle USA identified the strategic opportunity to establish and maintain meaningful relationships with its end-consumers. Time Flies As I write this note and ponder the October issue, I can't believe that fall is already here. Coca-Cola Heats Things Up Coca-Cola Co. unveiled its Far Coast brand of premium brewed beverages to an awaiting Toronto marketplace in September 2006. Unilever Unifies Online One of the largest CG companies undertakes re-branding through Web site revamp First Previous 384 385 386 387 388 Next Last
