Marketing Tactics

Last week, CGT published a report that names retailers' 10 favorite suppliers. This week, we're turning the tables to bring you a list of the the Top 10 power retailers, ranked by their manufacturing partners. Walmart still reigns, but the gap is narrowing, showing how significantly retailing is changing.

Kim Feil held marketing and business leadership positions of increasing responsibility at companies that include Walgreen Co., PepsiCo, Cadbury Schweppes, Information Resources Inc. and Sara Lee.

Retailers again ranked P&G Best of the Best although Unilever made up significant ground on its major rival across a number of individual measures and made the biggest gains. Find out which other suppliers are finding favor with America's top retailers.

The collection of winners are widely diverse: from small firms to global operations to academia. Some are located near P&G's global headquarters in Cincinnati, others are scattered around the world.

Anheuser-Busch will begin packaging 44,000 cases of emergency drinking water or 1,056,000 cans this week for residents impacted by Hurricane Sandy and other natural disasters.

The philanthropic arm of The Coca-Cola Company pledged $1 million to local community relief efforts. Funds will help provide resources for necessary food and shelter in the short-term and will aid in the long-term rebuilding efforts.

The donation includes a $250,000 cash contribution from Kellogg's Corporate Citizenship Fund to the American Red Cross and $250,000 in food to Feeding America.

Over the last few years, with budgets slashed and resources limited, many CG companies have focused innovation efforts on mere line extensions or slight variations of existing concepts. But, there are exceptions. Here, CGT honors two companies that delivered truly revolutionary new products with 2012 Innovation Awards.