The initiative brings together Procter & Gamble brands like Tide, Pampers, PUR, Duracell and others for a simple mission: to help mainstream consumers save water, waste and energy at home.
Game-changing technologies and digital marketing tactics are enabling CG companies to get a whole lot closer to their top customers. Kevin Tigges, U.S. consumer goods industry solutions director for Microsoft, shares his views on marketing trends, strategies and emerging technologies for 2010 and beyond.
Everyone has a product idea. Chances are you do, too. At Quirky.com, you submit a new product idea, the community works on them and Quirky.com will sell your product worldwide.
The Web site includes an upgraded product ingredient listing that features more than 230 household and commercial cleaning, disinfecting and auto care products.
The Pepsi Refresh Project is an evolution of the Refresh Everything initiative Pepsi launched in 2009, which showed the brand as a catalyst for optimism.
