Social Media

Utilizing Sprints M2M (wireless machine-to-machine) expertise and Mesh Systems cloud based IoT/M2M platform, Anheuser-Busch began installing interactive tap handles in bars and restaurants nationwide.

Following nearly three months of competition, Lay's potato chips announces Lay's Kettle Cooked Wasabi Ginger flavored potato chips as the winner of this year's Lay's "Do Us A Flavor" contest.

The company unveils its newest cinnamon-infused whiskey with a collection of ultimate "shot rituals" to help set the night on fire.

Hormel Foods, the makers of the SKIPPY brand, are launching a new multi-faceted regional ad campaign.

To complement the traditional face-to-face selling approach, Representatives have the option to sell through their own personalized eStore.

This is part of the company's strategy to invest more of its media spending in digital and, in particular, online video. Globally, the company has committed to shifting 10 percent of its ad budgets to online video in 2014.

In 2012, Dana Anderson was identified as one of the "100 Most Influential Women in Advertising" by Ad Age, and she was also the winner of the Ad Women of New York's "Changing the Game" award.

After a 12-year hiatus, a Facebook consumer movement forces the SURGE brand to return, now available exclusively on Amazon.com.