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  • Kimberly-Clark Announces New Global Marketing Structure

    Kimberly-Clark (K-C) Corporation unveils the structure for its new Global Marketing organization as part of its ongoing effort to extend its brand-building capabilities, accelerate growth and product innovation, and improve the effectiveness of its marketing resources.

  • Coty Signs New Spokesmodel

    Coty Inc. signs an agreement with Grey's Anatomy star Katherine Heigl to be the face of the first new women's fragrance from Nautica.

  • Diageo Unveils Latest Gin

    Diageo NA introduces the newest member to its award-winning portfolio -- Tanqueray Rangpur Gin.

  • Coors Brewing Company Unveils 2007 Advertising

    The Coors Light campaign features a new tagline, "The World's Most Refreshing Beer," a nod to the brand's successful positioning as the beer as cold and refreshing as the Rocky Mountains

  • P&G Wins Case Against Amway Distributors

    The Procter & Gamble Company (P&G) was awarded $19.25 million after winning a jury trial on March 16, 2007, in Federal District Court in Salt Lake City, Utah, against four Amway distributors for spreading false rumors about the company to advance their own business.

  • ScottsMiracle-Gro Names Senior Vice President, Marketing

    The Scotts Miracle-Gro Company announces that Jan Valentic has joined the company as senior vice president, Marketing.

  • Coty Signs Grey's Anatomy Star as Spokesmodel

    Coty Inc. signs an agreement with actress Katherine Heigl to be the face of the first new women's fragrance from Nautica, following the signing of a global licensing agreement to create new fragrances and beauty products.

  • Hallmark Cards Address Journeys of Life

    A recent poll conducted by Hallmark Cards Inc. revealed that 90 percent of consumers want more choices in encouragement cards that allow them to share support in unique ways for people in real life situations.
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