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  • Burt's Bees Looks Out for its Own

    Bee-friendly, natural personal care company Burt's Bees is addressing the mysterious disappearance of bees, called Colony Collapse Disorder (CCD), by developing a campaign with co-founder Burt Shavitz that will raise consumer awareness through PSA distribution, online marketing and consumer sampling efforts.
  • Diageo and Sean 'Diddy' Combs Form Alliance

    Diageo announces a strategic alliance between Sean "Diddy" Combs and Ciroc vodka.
  • Ocean Spray Embarks on Bogs Across America Tour

    This November, Ocean Spray's Bogs Across America tour will transform landmark sites in New York City (Rockefeller Center), Chicago (Tribune Tower) and Los Angeles (Hollywood & Highland Center) into a sea of glimmering, red berries.
  • Nordstrom, Ashley Furniture Add Digital Signage

    Channel M deploys BroadSign digital signage technology to deliver in-store programming at Nordstrom and Ashley Furniture HomeStore.
  • NASCAR Star Dale Earnhardt Jr. Does The Dew In 2008

    Mountain Dew AMP Energy, along with the Army National Guard, will sponsor Dale Earnhardt Jr. when the popular stock-car driver joins Hendrick Motorsports for the 2008 NASCAR Sprint Cup Series campaign.
  • Wrigley Gums Receive Coveted Seal Of Acceptance

    The Wm. Wrigley Jr. Company's Orbit, Extra and Eclipse sugar-free chewing gums have earned the American Dental Association (ADA) Seal of Acceptance. Orbit, Extra and Eclipse are the first gums in the United States to earn this recognition because they are clinically proven to help fight cavities, strengthen teeth and reduce harmful plaque acids.
  • Haagen-Dazs Unveils Winning Combination

    The Haagen-Dazs Flavor Search and the next limited edition flavor to be added to the Haagen-Dazs ice cream lineup is Caramelized Pear and Toasted Pecan, created by Leslie Zoerb of Buffalo, N.Y.
  • Consumers Pick Next Heinz Ketchup Commercial

    Heinz received 4,157 qualified video entries for its "Top This" TV Challenge
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