Nordstrom, Ashley Furniture Add Digital Signage

Channel M deploys BroadSign digital signage technology to deliver in-store programming at Nordstrom and Ashley Furniture HomeStore. Both retailers will use the BroadSign-powered Channel M network to provide hours of looped content that is tailored to meet the needs of specific stores or regions. Retailers use in-store digital signage to enhance the retail environment, extend shopping time, reinforce brand loyalty and increase sales. Nordstrom will roll out the Channel M network in 99 of its stores in its BP department and will feature music videos programmed by Channel M. Ashley Furniture HomeStore will roll out Channel M in 300 of its stores and will play content on most or all of the 24 screens in each store.