Apert shared with CGT how Mars Wrigley is leveraging data during the pandemic, the company’s ongoing commitment to diversity and inclusion, and how it’s reimaging Halloween with a new Treat Town digital experience.
The CVS Media Exchange offers fully managed ad placements across channels, which aims to create more meaningful ways for CPG brands to connect with customers.
The solutions provider is a fully managed omnichannel advertising service that aims to enable consumer brands to fully optimize online retail channels and help drive increased sales.
How did brands overcome extreme pressure on their supply chain to deliver what retailers need at a time of historical upheaval? Success boils down to addressing four fundamental changes in consumer expectations for their food.
We are now entering a leadership and management true moment-of-truth — a test, if you will, with everything on the table. Make no mistake: A momentous market shift over the next 24-60 months is afoot.
The addition of CREMO’s “barber-grade” beard, hair, shave prep and skin care products will complement such other Edgewell brands as Jack Black and Bulldog.
