Digital Marketing

The Web site includes an upgraded product ingredient listing that features more than 230 household and commercial cleaning, disinfecting and auto care products.

Georgia-Pacific joins the Mother Nature Network (MNN), a Web site forenvironmental news and information viewed by more than five millionpeople last year.

Ashlee Simpson-Wentz helps to introduce new Pieces Candies flavors from Hershey.

ElectronicArts Inc. and Dr Pepper launch an innovative brand marketing program deliveringcustom built interactive entertainment to Dr Pepper fans.

The newtelevision commercials, movie sponsorships and popsecret.com, debut Dec. 17,2009.

The virtual sock drive via Facebook will determine the number of real socks donated to the United Way.

More than120 online retailers have partnered with the fundraising program to donate apercentage of each purchase made to schools enrolled.

The Pepsi Refresh Project is an evolution of the Refresh Everything initiative Pepsi launched in 2009, which showed the brand as a catalyst for optimism.