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Digital Marketing

  • Herbal Essences Plays Tag

    Herbal Essences recently launches a new retail campaign using Microsoft Tag on in-store shelf talkers.
  • Peeps Launches New Online Store

    PEEPS and COMPANY is using social media as a prominent strategy to connect and share important product information, and more.
  • Hallmark.com Doubles Online Sales

    Through Christmas, New Years and Valentines Day holidays, the Infosys digital e-commerce solution helped Hallmark.com double its online sales.
  • Chobani Pushes Ads

    The campaign was born from the hearts and mouths of "Chobaniacs" across the country who share their Chobani love with the brand on a daily basis via social media platforms.
  • Dove Celebrates New Line

    Dove celebrates the launch of Dove VisibleCare, a new line of body wash that helps give women more beautiful skin in just one week.
  • Levi's Brand Appoints Global CMO

    The executive joins the company from Apple, Inc. where she led the worldwide marketing and communications strategies for some of the world's most well-known product launches, including the iPhone, iPad and iPod + iTunes.
  • Pacific Natural Foods Puts QR Codes on Pack

    A new line of convenient Soup Starters will be the first Pacific products to feature QR Code technology on-package and will be available in stores starting this summer.
  • The Best Possible Combination: Jim Coleman, Accenture

    A changing and challenging consumer goods landscape is driving Accenture's focus on software to supplement its industry offerings and to better serve consumer packaged goods (CPG) clients. Here, Senior Executive Jim Coleman explains how the company's recent acquisition of CAS builds on that intent.
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