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Digital Marketing

  • Georgia-Pacific Cuts Through Shelf Noise

    To simplify the paper purchasing experience for consumers, Georgia-Pacific re-launched its wide range of communication papers in three intuitive product categories.
  • CleanWell Challenges Consumer Convention

    CleanWell Company Founder and Chief Scientist Dr. Larry Weiss explains how the company is poised to radically transform the entire cleaning category with a big push from consumers who share the universal desire for better, safer products.
  • Hormel Innovation is Under Wraps

    Hormel Foods aims to energize the protein-based snack category with the launch of Hormel REV wraps.
  • Mondelez, Twitter Team for Marketing

    Twitter will have dedicated Mondelez International teams in Brazil, India, the United Kingdom and United States, to deliver real-time marketing solutions.
  • Google and Nestle Reveal Android KitKat

    The creators of the world's most popular mobile platform have teamed up with the world's biggest food and beverage company to name the next release of the platform Android KitKat.
  • Unilever Taps Crowdsourcing for Fresh Ideas

    The move comes after a partnership between Unilever and co-creation community eYeka in order to further tap into its open creativity platform across Asia-Pacific, Middle East, Russia and South Africa.
  • The Nation's Fastest-Growing Retailers

    Either through specialized expertise in stores, like lululemon and Under Armour, or by ease of access to a wide variety of products, like Amazon, this year's fastest-growing retailers are going beyond function to a more emotional connection as the key to rapid growth.
  • Anheuser-Busch Taps Facebook Ads to Drive Sales

    Since creating its Facebook Page in 2009, the Bud Light brand has used the platform to showcase its content, which is renowned for being witty and sparking viral conversations.
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