Using “lift-and-learn” technology, consumers can obtain information about Unilever products by touching or lifting them off the end cap — without having to scan a QR code, touch a screen, or download an app.
This report provides an overview of some of the major shifts in consumer behavior patterns that have emerged over the past two years. Using foot traffic data for key retail categories, we identified six aspects of changing consumer behavior. Learn More!
If hindsight is 20/20, what would you do differently in your next startup role? We chat with the co-founder of Honest Tea to learn how he's doing just that with this latest venture.
In this one-on-one interview with the co-founder of Eat the Change, Honest Tea, and PLNT Burger, we dig into what it's like innovating in a startup vs. a giant company,
Spiceology’s main goal was to find a solution that would get in front of its target audience, without having to rely on third-party cookies. Here's what they did.
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Diageo has made a couple of brand deals — offloading its Windsor whisky business and picking up flavored tequila company 21Seeds — as part of its strategy to invest in the growing premiumization trend.