Marketing Tactics

Doritos and Pepsi MAX reveal the 10 consumer-created commercials vying for a $5 million payout, an advertising contract and air time during Super Bowl XLV.

VTech will donate a total of 15,000 new books to First Book this year and is encouraging others to support the cause by making a donation.

This market clearly took a hit with the majority of the Top 20 experiencing revenue losses. Find out which five companies reported growth in 2009.

Campbell Soup gives all varieties of SpaghettiOs pasta a healthier level of sodium and provides a full serving of vegetables.

Jeanne Holt of Mendota Heights, Minn. was selected by Seneca Foods Corporation as the $2500 Grand Prize winner.

It's still no surprise that P&G again tops this year's list. Find out which 19 other organizations keep P&G company on this register of CPG leaders.

Faced with more public scrutiny than any other industry, most of the companies on this list are refocusing on smokeless tobacco products to stay afloat.

The 10th annual Avon Foundation for Women Gala honored exceptional women and men for their efforts to end breast cancer and violence against women.