As an extension of its successful open innovation program, the company seeks to connect with partners who have digital marketing technologies focusing on video, social, mobile and gaming.
The Kraft Foods Foundation is expanding its global effort to encourage healthy lifestyles, investing more than $7 million in new programs in France, Germany, Italy and Spain.
The move, by Sara Lee and its Norwegian joint venture partner Kaffehuset Friele, is expected to strengthen the partners' out-of-home business in Norway and Denmark.
StyleUnited, initially launched in beta with the promise of more enhancements in the coming months, features personal consultations, curated content and a peer community for tips and recommendations.
There is no doubt about it General Mills Corporation has entrepreneurial spirit when it comes to reaching consumers in new ways with new products. One of the company's recent new ventures, Gluten Freely, is the perfect example.
Garmin has stellar relationships with its retail partners. So when it needed a better way to direct potential buyers to the right retail partner, it needed a solutions that could support them all.