Marketing Tactics

Progresso also debuted new packaging this summer for the first time in over a decade.

Digital stickers, emojis, wallpapers, GIFs, mobile app themes, avatars, memes, and related apps will be created for a number of Mattel's iconic brands, including Barbie and Hot Wheels.

Sophie Blum believes diversity must be a "long-lasting investment in culture" and part of business strategy.

In overall assessment, the D&I Index ranked the company 15th out of more than 4,000 publicly traded companies worldwide.

Brands owners have an incredible opportunity to capitalize on fashion-forward consumers by enabling them to purchase directly at the point of discovery.

The Dow Jones Sustainability Indices highlighted progress in several areas, including: Health and Nutrition, Materiality, Corporate Philanthropy, Water Related Risks and Packaging.

The mobile app company is rolling out three new marketing options that go beyond age and gender.

As part of the Anniversary Blend's anniversary, a new collection of siren-themed drinkware will be released.