Marketing Tactics

The Central Group, Toronto, has acquired Packaging Technologies Inc., a Concord, Ontario-based designer and manufacturer of high impact graphic corrugated packaging and P-O-P displays.

When it comes to digital transformation, Marie Gulin-Merle has proven to be a natural leader.

Philadelphia-based Curalate is teaming up with Ripple Street, Irvington, New York, to make influencer content shoppable.

Nearly 10,000 consumers watched Lands' End employees model and discuss a new denim collection.

Former cereal marketer Yumi Clevenger-Lee replaces CGT's 2016 "CMO of the Year" Antonio Sciuto in the role.

The Path to Purchase Institute announced the launch of a new membership tier specifically designed to support emerging companies and brands.

The Path to Purchase Institute launches a new membership tier to support emerging brands and start-up companies.

Attendees of CGSM 2018 were able to test drive a variety of cutting-edge digital tools, like these augmented reality solutions from Augment.