The investment allows for enhanced consumer engagement and targeted personalized food and beverage recommendations, as well as advanced Big Data analytics.
Snyder's-Lance, Inc. announces that the company's Kettle Foods subsidiary completed the acquisition of Metcalfe's skinny Limited, by acquiring the remaining 74 percent interest in the leading UK premium popcorn brand.
This next step will transfer the assets and liabilities of the global beauty company to Galleria Co., which will merge with a wholly owned subsidiary of Coty.
When organizations get praised for their disruptive thinking, it's often assumed that charismatic CEOs are interested in innovation and can motivate everyone else in the rank and file. That may be true in some cases, but it's definitely not the rule.
So what are the best ways for CPG marketers to reach the natural/healthy food shopper? We asked six industry professionals to weigh in on how to succeed in this fast-moving space.
Going forward, the recently merged Stagnito Business Information, Edgell Communications and Path to Purchase Institute, will operate under the new name of EnsembleIQ.