Together with RangeMe, ECRM aims to be better positioned to provide an even more strategic value to its clients by offering more product discovery and category planning solutions.
Reynolds American Inc. has unveiled the leadership team it expects to have in place after its anticipated acquisition by British American Tobacco closes later this year.
Under the terms of the agreement, Conagra Brands will continue to manufacture products sold under the Wesson brand and provide certain other transition services for up to one year following the close of the transaction.
E-commerce solutions provider ChannelAdvisor Corp. has acquired HubLogix Commerce Corp., a fulfillment and logistics platform that automates order management.
As he prepares for his role as chairman of the Consumer Goods Sales & Marketing Conference in New York next month, industry thought leader Andy Walter reflects on how business leaders must act to drive real digital and analytic transformation within their organizations.