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Marketing

  • Analyst News -- August 2003

    Enhancing online customer service
  • Tyson Beefs Up

    As the consumer goods landscape changes due to the mergers and acquisitions driven by the industry's leading players, the question of how the combined companies manage and integrate separate I.S. entities into a new whole becomes paramount for long-term success and efficiencies across the enterprise and supply chain.
  • Metric System

    The art of attracting and retaining customers is a sizeable challenge for the CG industry.
  • Firm Believers

    Crushed by two years of steep revenue decline, the consulting arena has transformed.
  • The Sun Never Sets

    As a Florida native and employee of Hawaiian Tropic for more than 19 years, one would think that Bill Jennings, executive vice president and chief financial officer, knows a thing or two about obtaining a killer tan.
  • Campbell Appoints SVP, General Counsel

    The executive will be responsible for Campbells legal, corporate secretary and government relations activities and will be a member of the Campbell Leadership Team.
  • ConAgra Announces New CEO

    Sean M. Connolly has been announced as ConAgra Foods new CEO, replacing current CEO Gary M. Rodkin, effective April 6. Rodkin had announced his impending retirement, which will take place at the end of ConAgra Foods' fiscal year, May 31, 2015.
  • Convergence Drives Market Growth

    Selecting an enterprise suite is a little like choosing between an exotic sports car and a mid-priced sedan, according to research published by Gartner (www.gartner.com).
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