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Marketing

  • Playtex Grows Core Category with Hawaiian Tropic Acquisition

    Playtex Products Inc. acquired the stock of Tiki Hut Holding Company Inc., the owner of Hawaiian Tropic sun care -- a move that is in line with Playtex's acquisition strategy to acquire products in its core categories that promote growth internationally.
  • MEGA Brands Names Chief Marketing Officer

    MEGA Brands Inc. names Kathleen Campisano as executive vice-president and chief marketing officer.
  • Dean Foods Appoints Ice Cream Exec

    Dean Foods Company appoints Rachel Cullen to the newly-created position of senior vice president and chief operating officer, Ice Cream.
  • Kraft Searches for New CMO

    Kraft Foods Inc. announces that Jeri Finard, executive vice president and chief marketing officer (CMO), has decided to leave the company for personal reasons.
  • Limited Brands Names CFO

    Limited Brands promotes Stuart Burgdoerfer to the role of CFO.
  • Cutter & Buck Inc. to be Acquired for $156.5 Million

    Cutter & Buck Inc., a designer and marketer of upscale golf and sportswear in the United States, signs a definitive agreement to be acquired by New Wave Group AB, a leader in the design and marketing of consumer products for the corporate promotional and consumer retail markets in Europe.
  • Bravo! Brands Adds E-Commerce to Web site

    Bravo! Brands Inc., a brand development and marketing company that promotes and distributes vitamin-fortified, flavored milk drinks and other beverages, launches its e-commerce Web site, enabling consumers to order its products directly from www.bravobrands.com.
  • Beech-Nut Launches Infant Nutrition Program

    Beech-Nut Nutrition Corporation introduces Good Morning and Good Evening baby foods, a new line of products that offers key ingredients to infants already eating solid baby foods, based on the time of day that they are fed and the associated nutritional needs.
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