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Marketing

  • General Mills Exec Joins Unilever as CFO

    Unilever appoints James A. Lawrence as chief financial officer in succession to Rudy Markham.

  • Nike Names Chief Administrative Officer

    Nike Inc. announces that Ron McCray is joining the company as vice president and chief administrative officer, reporting to company President and CEO Mark Parker.

  • Wrigley Leverages Two Global Creative Agencies

    The Wm. Wrigley Jr. Co. selects DDB Worldwide as an additional global creative advertising agency, joining BBDO Worldwide, to provide creative advertising agency support for the company's brands throughout the world.

  • Coca-Cola Brings Olympians Together

    As part of the global "Coke Side of Life" campaign, The Coca-Cola Company announces plans for a new global Olympic television commercial featuring Olympians LeBron James and Yao Ming.

  • Former Reebok VP Joins Global Brands Group

    Global Brands Group, an independent, international brand management, retail and licensing company, announces that former Reebok vice present of sales, Simon Hawkins, joins the company as vice president of licensing and sales for Europe, Middle East and Africa (EMEA).

  • MEI Announces "TPM Trailblazers"

    MEI announces "TPM Trailblazers", the 2007 Annual Trade Promotion Management User Conferences to be held September 4-6 at Disney's Yacht and Beach Club in Orlando Florida.

  • Nokia Opens its First Design Studio in India

    Nokia has chosen India as the location for the first in a series of satellite design studios it plans to establish in design hot spots around the world, signaling the increasing impact the country is having on the development of mobile phones.

  • Coty Inc. Launches New Chloe Women's Fragrance

    Chloe and Coty Prestige, the selective division of Coty, announce the press launch of a new Chloe's women's fragrance in October 2007 for an on-counter date in February 2008.
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