Marketing

Kimberly-Clark has been an industry pioneer, industrializing its business process operations through Genpact in 2007, when the company made the strategic decision to drive more cost-effective finance operations in order to focus on product innovation and customer service.

This 10th anual list from Gartner, Inc. features several longtime leaders with new lessons to share and a number of more recent entrants from the high-tech, consumer product and industrial sectors.

Previously at Schwans, the exec helped revitalize the pizza business by repositioning iconic brands like Red Baron and Freschetta, including launching new advertising and bringing consumer driven innovation.

CGT Editor Ali Ackerman Orr gives you a sneak peek into the trends and topics discussed in this month's issue.

The SC Johnson Frank Lloyd Wright-designed Research Tower opens to the public, for the first time ever, on May 2, 2014.

In her monthly column, Lora Cecere reveals what it takes to get consumer goods companies unstuck and lead business and technology transformation in the industry.

This announcement comes after a pending agreement for Hillshire to acquire Pinnacle Foods for $6.6 billion.

CG companies are in need of an overhaul. Historically, it was logical to structure a multinational's operations on the basis of geography, but this way of working is no longer fit for purpose due to factors such as globalization and different levels of digital maturity. At the same time, companies now require much more sophisticated approaches to engage and excite their customers.