Unilever has become the first company to activate Brandtones automated mobile marketing platform and engage directly with mobile phone users in the worlds fastest growing markets.
As part of a larger, more diversified organization, ChiquitaFyffes will become the largest global entity in the banana category with sales of more than 160 million boxes annually.
Frito-Lay and Activision are providing fans with the opportunity to choose and name a new hero that will appear in the next Skylanders game slated for release in 2014.
Walmart launches its new corporate blog, utilizing it to announce that it is also acquiring Yumprint, a start-up company in the recipes and meal planning space.
