Marketing

The partnership involves sales and marketing efforts along with in-store support from major retailers.

This annual competition spotlights excellence in creative services, celebrating the power of package design and in-store graphics to advance brands and forge an emotional connection with the consumer at the point of purchase.

The Mahindra Group launches India's biggest innovation prize - the 'Rise Prize' which offers USD1 million to drive globally relevant, disruptive innovations while helping build a culture of innovation in India.

Mattel, Inc. and MEGA Brands Inc. announce a definitive agreement for Mattel's acquisition, through a wholly-owned subsidiary of Mattel, Inc., of MEGA Brands for US$460 million.

The sale includes the brands Bifi, sold in Germany, Benelux, Austria and Switzerland, and Peperami, which retails in the UK and Ireland.

LOreal selects Siemens software to help optimize its packaging development processes, reduce time-to-market, and improve product innovation and quality.

With its beginnings firmly rooted in trucking and manufacturing, supply chain has traditionally been viewed as inhospitable to women. But change is on the horizon as more women enter the field and as progressive companies recognize the advantageous skillsets that women bring to the table.

While General Mills is well-known around the world for its familiar products available on grocery store shelves, it's a lesser known fact that one of its key businesses is the Convenience & Foodservice division, which is focusing on bringing innovative new products to key growth channels.