ThreeSixty Group closed out 2016 by announcing its acquisition of The Sharper Image brand and its intellectual property assets from Iconix Brand Group for $100 million in cash.
Although the need for a direct-to-consumer sales strategy would seem to be a foregone conclusion for the consumer goods industry, many individual companies are apparently still on the fence.
Campbell Soup Co. gave a nod to healthier living and marketing transparency this month by launching a new line of ready-to-serve soups called Well Yes!
